Assistant Executive Director of Alumni Relations & Senior Revenue Generation Officer
Jasmine Herrera ’15 has been with Cal Aggie Alumni Association since 2013. She has held positions within the membership recruitment program and now serves as the Director of Membership. As the director she and her team work to promote membership in the association by showcasing the value of membership through programming, events and member benefits. Jasmine has been serving as the Interim Chief Revenue Officer since July 2019. In this role Jasmine is responsible for the development and oversight of revenue-generating programs, focusing on membership growth and services. Jasmine graduated from UC Davis in 2015 with a degree in American Studies.